Three things can happen in pricing - and two of them are bad. An overpriced product is a lost sale while under-priced products drag down the company's profit. Only when a company prices products intelligently does it have a change to make both a sale and a profit. Companies typically make pricing mistakes on four types of products. During this session, you will see how having superior cost information will allow you to give the "dogs" to your competitors and keep the "gravy" for yourself.

Note: participants should bring a calculator to this session.

Learning Objectives
After participating in this webinar, participants will: 
  • Understand the roles of value and cost in pricing
  • Learn about real-life companies that doubled their profit
  • Know where pricing mistakes occur and why
  • Learn how to avoid being the "dumb" competitor
  • Know why the company with the best cost information wins
  • Understand why having high quality cost information can double your profit

Who Should Attend:
  • Engineers
  • Estimators
  • Accountants
  • Buyers
  • Operations management and sales personnel involved with the quoting process

Training Session Information
Date Presented:
February 27, 2013 11:00 AM Eastern
1 hour, 30 minutes
Pricing and Estimating: Pricing for Profitability
Speaker Information
John L. Daly   [ view bio ]
Individual topic purchase: Selected
Recertification Credit : 1.00
This session is available for recertification credits for individuals who have earned a certification through SME.
> Lean Certification
> Technical Certification
Preview Pricing and Estimating: Pricing for ProfitabilityPreview Pricing and Estimating: Pricing for Profitability